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FOR IMMEDIATE RELEASE
December 20, 2004

Logical Advantage Retained by Applied Roller Technology

CHARLOTTE, NC — Logical Advantage, LLC a Charlotte, North Carolina based information technology (IT) consulting firm that specializes in the design, development and implementation of custom built applications, announced today that they have been retained by Applied Roller Technology to upgrade Microsoft Great Plains® and its associated customizations.

Applied Roller Technologies offers the most technologically advanced roller available in the marketplace. All Applied Roller Technology bowed rollers are manufactured with only the highest quality components available. Applied Roller offers a variety of roller styles, sizes, coverings, lubricants, mounting options and drive mechanisms to serve the paper, film, foil, nonwovens, textile and converting industries.

About Applied Roller Technologies
Applied Roller Technologies is the world leader in bowed roller technology. Since 1971, Applied Roller has been manufacturing bowed rollers for companies worldwide. Applied Roller Technologies is headquartered in Charlotte, NC.

About Logical Advantage, LLC.
Logical Advantage is an award-winning, full-service Information Technology Consulting and Application Outsourcing company. We are dedicated to providing high-quality, cost effective customer software development and consulting services. We pride ourselves on our ability to master our clients' most complex business challenges, delivering mission critical solutions that require our deep expertise and mastery of Microsoft® technologies.

For more information, visit: www.logicaladvantage.com

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